News

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  9 Sep 2009 – Yourzine’s New Milestone -- Footprint Pro

  After 3 years’ research and development by more than 20 EDM (Email Direct Marketing) specialists, this fall, Yourzine is proud to release its brand new, state-of-the-art email marketing platform – Footprint Pro.

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  9 Sep 2009 – Kempinski chooses Yourzine for their EDM campaigns

  Kempinski, an oldest luxury hotel with a history of more than a century, while maintaining the finest traditions of European hospitality, never ceases to keep pace with the most advanced technology. Early June, 2009, Kempinski signed contract with Yourzine and entrusted us to build an integrated EDM platform.

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  18 July 2009 – Yourzine introduces the online marketing cycle

  Yourzine introduces the online marketing cycle: a model that assist you in executing the most effective online marketing campaign. The key issue of the online marketing cycle is that your online marketing activities should not just focus on clicks or measurement: relevance is an extremely important aspect of online marketing.

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  10 July 2009 – How to use colors in your website: the meaning of colors

  When designing your website, the colors you use have a very large contribution to the success or failure of your website, because over 80% of visual information is related to color. What colors and combinations of colors stimulate people to be interested in your website? What colors make your target group feel good, attracted and gives them the feeling they can trust you?

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  01 July 2009 – Yourzine speaks at BENCHAM event

  Yourzine was the key speaker at BENCHAM's event 'The Online Marketing Cycle From Lead to Loyal Customer', held Friday June 26th at the Capital Club in Beijing.

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  10 June 2009 – Reseller program

  Due to Yourzine China's growing success, we are developing the possibility to become an authorized reseller of Yourzine's unique Email Direct Marketing Platform. Resellers from all over China can enrich their product- and services portfolio by becoming a reseller of our EDM platform.

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  01 June 2009 – Why SEO is important?

  Nowadays, search engines are the primary gateways through which users access the internet to search for information and products. Eye tracking studies have shown that searchers scan a search results page from top to bottom and left to right (for left to right languages), looking for a relevant result.

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  14 may 2009 – PICC signed a new contract

  PICC (The People's Insurance Company of China) is the number one property insurance company in China. This government company is the largest insurer of casualty insurance and are established in 2002. It is a government company.

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  12 may 2009 – Email marketing. 5 pointers to success!

  If you want to be successful in email marketing it is important always to keep some basic principles in mind. To give you a starter, we give five pointers about email marketing. Feel free to ask us for additional tips. We are here to help!

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  11 may 2009 – Launch La Bastide website

  Yourzine launched the new website of La Bastide, a luxury holiday property in the Provence, France. La Bastide was in need of a website that reflected the scenery of the property, with an easy to use interface and a reservation area for interested customers.

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  30 april 2009 – Online Activities of Chinese Internet Users

  CNNIC’s report on Internet Development in China (July 2008) revealed what Chinese internet users do online. The top ten internet applications are: online music, online news, instant message, online video, search engine, email, online game, blog/personal space, forum/BBS and online shopping.

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  11 april 2009 – New version of Footprint released

  A new version of Yourzine’s e-mail software platform Footprint was released. It offers a newer and more user-friendly interface and a spam assassin module that allows clients to monitor how sensible their newsletter is to spam filtering. Footprint has been improved continuously since its first launch.

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  02 april 2009 – The advantages of online marketing

  Online marketing, also referred to as i-marketing, web marketing, internet marketing, or eMarketing, is the marketing of products or services over the Internet.